week 2 assignment 59

I need a short paper on the instructions attached. There are a few options to choose from to write about. You are to view a few short videos that are hyperlinked, then pick ONE of the following topics and prepare a 400-500-word paper addressing the questions indicated for that topic. Use Times New Roman, 12 pt. font, and double-space your paper. Note: You do NOT have to write the paper in APA format, but you must cite your sources (both in-text and in a reference list). Address one of the following topics:

a. Briefly explain each of the Six Principles of Influence. Explain how Volkswagen uses these principles.

b. Briefly explain Maslow’s Hierarchy of Needs and specifically address how Volkswagen appeals to those needs.

c. How does Volkswagen use the Asch Conformity Experiment in their campaigns? How is compliance or social proof used?