Read the case and watch the case video carefully at first, and write-up case study notes, use your own words, it needs 1page and includes the information below(may need 3 paragraphs). Notes should cover the following three key points (at a minimum).

1. State the mission of the company discussed in the case

2. Identify a key operational challenge at the company

3. Make a high-level strategic recommendation to address that challenge

The case name is: Zhou Bicycle Company